QUICK SEO COMPANY EVALUATION – DON’T BUY IT…

Website optimization can be rather time consuming – you never know if this strategy will work for you and you will have to experiment again and again. What is more, the result can be measured in a time and you might be unaware which of your experiments really did magic and what to do next.

Someone will tell you SEO is the game with constantly changing rules, I would say it’s a game without rules (or if they exist, only Big Daddy knows them for sure) – what works for your neighbors, can have no effect for you. So it might be a wise idea to let real professionals do that for you.

Well, it’s quite probable that in your effort to find a good SEO company, you’ll chance on a self-styled “seo expert” whose knowledge is limited to multiple directory submission. Would you like to tell a real expert from the amateur before you entrust him with your website (and money)? Well, that’s not that hard. In most cases you should just spend a few minutes on his website to be able to tell if it’s worth contacting him for further discussion.

Nonsense and worthless internet marketing phrases:

QUICK SEO 

**Cheap and Unique**, FAST WORK! BEST SERVICE, SEO perspective, Guaranteed Ranking in Google, Free Add URL Service, ONLY $xx! WEB SITE SUCCESS, plenty of backlinks bonus, Cheap SEO Services, SEO benefits, LIFETIME packages, SEO Submission, guaranteed SEO Service in X months, Make Your Domain a PRx – only at $xx, most important thing of SEO, TOP 10 in Google – guaranteed, SEO Success, etc

Well, if you can’t find the phrases above on their home page, give these people a chance – continue browsing their website:

Contact an SEO company if it…	Avoid an SEO company if it…
Has a solid optimized website and good backlinks.	Has low quality backlinks and no onpage optimization. (Marketing Golden rule: if these people can’t optimize and promote their own website, they won’t be able to do that for you.)
Is flexible: it tracks your SEO campaign progress and modifies their initial search engine optimization techniques accordingly.	Has worked out one scheme and repeatedly uses it.
Uses multiple SEO tools to analyze all aspects of your website promotional progress.	Claims it has a unique “SEO software” (cough) ensuring your website top rankings.
Offers a unique approach to each website.	Uses uniform SEO techniques from site to site.
Runs its SEO campaign on a step-by-step basis.	Promises to deliver fast results.
Uses a multifaceted approach to search engine marketing (analyzes, optimizes, tracks, etc).	Does only link building (most popular).
Stays up-to-date with the rapidly changing Internet marketing rules and constantly modifies its SEO techniques.	Uses old techniques (e.g. directory submission) which have no effect at all.
Cannot guarantee anything (if that’s not Google, of course) – those who are able to deliver the stars do not promise the moon.	“Guarantees” that your website will be first in SERP. Uses worthless SEO slogans throughout their website (e.g. SEO benefits, best SEO strategies, SEO gurus, SEO perspectives, etc)